Generic Copyright Page for Your Personal Use
Marketing students have asked me for a copyright page they can use for their books and courses. And while I am not a solicitor/lawyer and I...
Category: Copywriting
Unlocking ChatGPT’s Potential for Content Creation and Marketing, Part II
Today let’s talk about how to unleash your marketing productivity with ChatGPT. With the launch of ChatGPT and other AI-powered writing tools, you may have been...
Unlocking ChatGPT’s Potential for Content Creation and Marketing, Part I
Unless you’ve been living under a rock, you’ve likely noticed that we are at a pivotal moment in the advancement of artificial intelligence. In this two-part...
How to Write a Great ‘How-to’ Article
You can make someone’s day or even get a customer for life if you can offer them the assistance they need to get something done. Think...
Double Your Conversions with this Hidden Sales Letter
If you’ve read enough spy stories, you’ve seen how messages can be hidden within messages. Maybe every 14th word on the page spells out the location of buried treasure, or the first letter on every page spells the time and date when they break out of prison, or…
You get the idea.
